North American Girl Aesthetic

A five-image editorial breakdown of the spray tan girl aesthetic: blurred bronze skin, glossy nude-caramel lips, glowy shoulders, tortoiseshell sunglasses, and vacation-ready linen styling.

A messy-cool North American girl aesthetic built around faded graphic tees, cool-toned makeup, leather or denim contrast, and one odd accessory.

Dewy skin, soap brows, a glossy nude lip, and a white ribbed tank. The clean girl aesthetic broke beauty rules by making the look feel simultaneously unattainable and approachable — with Hailey Bieber as its most-cited reference. Here's the full breakdown.